Carnival Cruise Line joins with Build-A-Bear Workshop

Young guests will be able to create customised furry animals on all Carnival ships by summer 2017
Carnival Cruise Line joins with Build-A-Bear Workshop
The first Build-A-Bear workshop wat sea will be rolled out on Carnival Dream

By Rebecca Gibson |


Young guests will be able to create their own customised furry animals onboard Carnival Cruise Line ships, thanks to the line’s new partnership with Build-A-Bear Workshop.

The first Build-A-Bear Workshop At Sea is being rolled out aboard Carnival Dream and is expected to be on all 25 Carnival ships by summer 2017. Guests can make their custom-designed bears at pop-up workstations located within the Camp Ocean facilities or join the ships' cruise directors with festive Build-A-Bear At Sea parties held each cruise and featuring music, bear-themed snacks and photo opportunities.

“Build-A-Bear Workshop is a popular part of American culture and we’re delighted to provide our guests with an opportunity to make their own custom-designed bear and create a lifetime of memories,” said Christine Duffy, president of Carnival Cruise Line. “We are equally grateful to partner with Build-A-Bear Workshop to help raise money for the special kids at St. Jude Children's Research Hospital.”

Children can make various animals, including bears, monkeys, leopards, turtles and more. Each bear comes with its own birth certificate and drawstring bag, while the children can record a personalised message on a chip which is inserted as the bear’s ‘voice’. They can also stuff the bear themselves.

“Build-A-Bear Workshop stores have always been a destination for families, and our partnership with Carnival Cruise Line will offer passengers the chance to take part in the fun of making new furry friends while onboard,” said Sharon John, president and CEO of Build-A-Bear Workshop. "The arrival of the new Build-A-Bear Workshop experience on Carnival Cruise Line ships is an exciting example of how we're bringing our nearly 20-year-old brand into more places than ever before."

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