By
Justin Merrigan |
Jadrolinija is a vital part of Croatia’s transportation network, connecting the mainland with the nation’s multiple islands. In June 2024, the operator introduced its largest-ever vessel, Dalmacija, representing a significant step in enhancing tourism and reinforcing Croatia’s status as a premier European destination.
A key factor in Jadrolinija’s success is its impressive fleet. To sustain 37 local routes while expanding its international services, the company has consistently and strategically invested in its development.
David Sopta, president of Jadrolinija’s management board, emphasises that to maintain a long-standing tradition while successfully managing a large enterprise, continuous innovation and adaptation are essential.
“Fleet development is our strategy for anticipating market demands and evolving accordingly,” he says. “At this moment, our fleet consists of 57 ships and is one of the largest passenger fleets in the world. In 2023 and 2024 alone, we have added six vessels – two fast ships, one passenger ship, two ferries and, of course, Dalmacija.”
Jadrolinija’s €18 million ferry Dalmacija is the largest vessel in the company’s history and began operating in June 2024
Alongside the local routes, which are vital lifelines for the inhabitants of the Croatian islands all year round, Jadrolinija maintains international services connecting Italy and Croatia. Here, Dalmacija offers excellent amenities, including two restaurants, three bars, a grill bar, a children’s play area and open decks, making the journey across the Adriatic comfortable and swift.
“Dalmacija, an investment worth €18 million ($19.8 million), is a direct way of developing our offer on our international routes,” says Sopta. “The largest ship in Jadrolinija’s history allowed us to change the way we maintain the route and to develop the offer onboard.
“We understand our role in the development of Croatia’s tourism sector in general. Jadrolinija transports around 12 million passengers annually, and last year we transported more than 3.5 million vehicles, setting a record. This year has started successfully and we hope to continue setting the growth trends. To do so, we must think of all the aspects of our services. A happy passenger is also a happy tourist who will not only return to us, but also to our beautiful country.”
Jadrolinija operates the majority of Croatia’s state ship and ferry routes, playing a vital role in the lives of island residents year-round. “Our business is undeniably seasonal, but our commitment to providing high-quality service to islanders and fulfilling our state route contracts positions us as leaders among Adriatic operators,” says Sopta.
“We aim to modernise our fleet by retiring older vessels and enhancing service on our most popular routes. Ensuring reliable connectivity is essential for fostering the growth of island communities. Striking a balance between seasonal demand and year-round reliability is key to our success.”
With Croatia’s tourism industry thriving, Jadrolinija is seizing the opportunity to increase passenger volumes, creating a positive first impression of the country. To meet those passenger needs and capitalise on summer opportunities, the company has developed seasonal fast ferry routes that allow quicker access to multiple destinations. Optimism is high that 2024 will yield strong results, leading to further increases in passenger and vehicle transport.
Looking ahead, Jadrolinija will prioritise fleet development while emphasising sustainability.
“In recent years, we have engaged in sustainable development projects, continuously exploring innovative solutions for our fleet,” says Sopta. “We are in the final stages of procuring three new electric passenger ships, having identified a shipyard for negotiations, and we expect to sign the contract soon.
“This project is crucial for us, and we will approach it with meticulous attention since we lack prior experience with electric vessels. Introducing electric ships will be a ground-breaking achievement, not only for our fleet but also for the entire Mediterranean.”
This article was first published in the Autumn/Winter 2024 issue of Cruise & Ferry Review. All information was correct at the time of printing, but may since have changed. Subscribe for FREE to get the next issue delivered directly to your inbox.