Heineken expands beverage portfolio for cruise operators

Beverage company has also developed a free-standing countertop draught system for use on ships
Heineken expands beverage portfolio for cruise operators
Blade is a free-standing, compact countertop draught system that allows cruise operators to serve select draught beers at brewery quality (Image: Heineken)

By Rebecca Gibson |


Heineken Global Duty Free has expanded its cruise portfolio to provide cruise operators with a countertop draft system and new alcoholic and non-alcoholic beers for their guests.

Cruise operators can now serve Heineken 0.0%, a new non-alcoholic lager made from natural ingredients, as well as several craft beers from Lagunitas, the fourth-largest craft brewery in the US. They include IPAs, Lagunitas Little Sumpin ale and Lagunitas Pils Czech-style beer. Meanwhile, operators sailing in the Caribbean can serve Jamaica’s traditional Red Stripe beer.

Heineken has also developed Blade, a free-standing, compact and versatile countertop draught system that is a small-scale version of its existing Brewlock system. Cruise lines can now use Blade to deliver select draught beers at brewery quality.

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