By
Alex Smith |
Royal Caribbean International is to open a new private destination, Perfect Day Mexico, in Mahahual on Mexico’s Caribbean coast.
Perfect Day Mexico will join Royal Caribbean’s existing private destination in the Bahamas, Perfect Day at CocoCay, as well as a lineup of previously announced developments set to make their debut in the next two years, known as the “Perfect Day Collection”. Royal Beach Club Paradise Island will open in the Bahamas in 2025, while Royal Beach Club Cozumel will make its debut in 2027.
“Since the introduction of Perfect Day at CocoCay in 2019, our top-rated destination, the memories made by millions have paved the way for the unbelievable experience that will be Perfect Day Mexico," said Michael Bayley, president and CEO, Royal Caribbean International. "Destinations are a big part of why families and adventurers vacation with Royal Caribbean, and in collaboration with Mexico's state of Quintana Roo, we are unlocking new and unparalleled ways to make memories in a destination known and loved for its natural beauty, warm culture and prime location. We look forward to revealing more soon."
The new destination will feature a locally inspired design, with features including a waterpark, pools and beaches, restaurants, bars and music venues. Royal Caribbean is also aiming to make Perfect Day Mexico a sustainable destination in partnership with the local government, aligning with parent company Royal Caribbean Group’s Sea the Future strategy.
“We are very excited that Royal Caribbean has decided to invest in Mahahual, a land of opportunity and hard-working people,” said Mara Lezama, governor of the state of Quintana Roo, Mexico. “Under the framework of the Well Being and Development Accord and the new era of tourism, my administration is looking forward to working very closely with the company to ensure a sustainable destination that brings shared prosperity to the region and that our local communities are part of this historic investment.”