39 Photo: Chantiers de l’Atlantique tailored to them, whether they’re looking for a peaceful adult-only retreat or a spot for the whole family. And this is just the start. MSC World America also features several new dining concepts, including Greek restaurant Paxos and the only Eataly restaurant at sea, which will offer dishes and cocktails only available onboard MSC World America. There will also be a range of new complimentary fast-casual dining options. The vessel will also debut two new lounge concepts: an All-Stars Sports Bar and The Loft, a multi-purpose venue for comedy, karaoke and more. A particular highlight of the ship will be the Family Aventura district, which will feature Cliffhanger – the only over-water swing ride at sea, which extends 160 feet above the water below. “In Family Aventura you’ll also find The Harbour, a revolutionary new outdoor park where families can play together, grab drinks and snacks and soak up the sun,” says Onorato. “The Harbour has what will be an exhilarating high ropes course along with a family area and a playground modelled after our iconic lighthouse at Ocean Cay.” It’s clear that, with MSC World America, MSC Cruises is keeping its promise that the US market is an important focus. “What you see today is part of our long-term strategy coming to life,” says Onorato. “The USA is now our number one source market for guests that sail with us in all parts of the world. Our brand is now better recognised in the US market thanks to our new dedicated brand campaign that demonstrates our clear points of distinction and highlights that we offer European style combined with American comfort. Communicating MSC World America has various innovations, including Cliffhanger, which is the only overwater swing ride at sea
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