173 Colortec ORIGIN, Dansk Wilton Cradle to Cradle certified, this product is based on undyed wool. In addition, no fire retardants are added as wool itself is flame retardant. Wool is a natural and rapidly renewable resource. The backing is made of recycled material. 98 per cent of all substances are mapped and assessed, and all suppliers and sub-suppliers have signed the Cradle to Cradle ‘Banned List of Substances.’ The company’s energy consumption is covered by wind energy and it buys offsets (UN Certified Emission Reductions) to compensate for its remaining CO2 emissions from internal production processes (specifically providing financial support to a project in Columbia aiming at reducing the CO2 emissions from a landfill). Manufacturing takes place in Denmark with good working conditions and the management team consists of 75 per cent women. The company is working towards Cradle to Cradle Gold certification. To obtain this, it must use GOTS-certified wool (right now this is not available for carpet manufacturing, only clothing) and is seeking a new backing material of traceable, recycled material, as well as documentation for the remaining 2 per cent of all substances used (or new suppliers who can provide the documentation). Dansk Wilton aims to offer a recycling service after end of life. Life expectancy of the carpets is 10-15 years depending on density and if it is installed in a cabin or public area. The company is also looking into life-cycle analysis and Environmental Product Declarations. Dried plants, Dauerflora The company has always put a strong focus on working with sustainable products. The current trend towards decorations composed of dried natural materials fits in perfectly with the philosophy of the Hamburg company, which works with stabilised, live and dried plants whose natural origin means they can easily be disposed of as they are compostable. Stabilised products are IMO certified, if not, decorations are often added to the fire load. For years, Dauerflora has been working with preserved plants, using a glycerine-water mixture. Gorgeous rose bouquets can be created with preserved roses which are durable for years, unlike live plants. And when they are not as beautiful anymore, dried and preserved plants can be simply composted and the containers and vases can continue to be used with new decoration.
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