46 The Green Marine certification system is another popular pathway to improved environmental performance. Since 2018, Alaska Marine Highway System says it has been working with Green Marine to reduce its environmental footprint by taking concrete actions. “Green Marine is a voluntary environmental certification programme for the North American marine industry,” says a spokesperson. “It is a rigorous, transparent and inclusive initiative that addresses key environmental issues through 14 performance indicators.” BC Ferries says it is undertaking Green Marine certification for the sixth consecutive year. Marine Atlantic has been a Green Marine participant since 2014, when it entered its four ships and three terminals located in Argentia, Port aux Basques and North Sydney in the environmental programme. Balearia reports that it was “one of the 101 companies selected by the Comunidad por el Clima (Community for the Climate) as a commercial example of organisations that are outstanding in their strong environmental commitment”. Pentland Ferries says it is the first ferry operator in the UK to have achieved a Green Tourism Award. “The awards programme recognises the commitment of tourism businesses to sustainability and is seen as a prestigious hallmark of environmentally sensitive practices and operation,” the company says. “Alfred is more than 60 per cent more efficient in terms of fuel consumption and emission levels than other comparable ferries operating in Scotland. The company plans to roll out a range of other environmentally aware initiatives, to remain the most energy efficient ferry operator in the UK.” COMMI TMENT
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